Vision. Vitality. Advice.
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It's a phrase that uniquely describes us - our philosophy, our relationships, and the value we deliver as true partners.

At Sparks Insurance, “good” simply isn’t good enough. Good coverage, good rates and good service don’t separate one insurance agency from the rest. It’s our vision, vitality and advice that makes us different – and that difference is dramatic.

As a Vizance Company, we’re able to provide our clients additional levels of service – drawing upon our many resources to design and implement full-service business insurance, personal insurance, employee benefits, safety and risk management, claims management, wellness, compliance and financial solutions to suit their individual needs.

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A True Partner to the Kenosha Community

Sparks Insurance was founded in 1968 by Don and Joan Sparks, with the help of their daughter Bonnie, in Kenosha, Wisconsin. In 1975, Bonnie’s husband, Lon Knoedler joined the family business and the two grew Sparks Insurance alongside the Kenosha community. After over 40 years, Sparks Insurance joined the Vizance team on September 1st, 2018. With a shared attitude of caring partnership among associates and leadership and common corporate cultures, together Sparks Insurance and Vizance are always moving forward to create the very best workplace for our associates and be the very best partner to our clients.

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